Bicycle campaign in Denmark
Website Design
Nordic Multimedia Academy 2nd semester exam project.
Are You Cool Enough? – is a campaign created by 4 international students.
The project represents a cycling culture in Denmark. The problem is that many Danes do not use helmets when going cycling. Our goal was to push Danes to wear a helmet.
During 2 weeks we created inspiring video, posters, brochures and campaign identity as it self.
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